Content and community team

Art Director

Reports directly to the Creative Group Head (CGH).
Job Grade - J4

Your ability to being able to arrest attention with your artistic flair will always be your biggest asset. This role will require you to translate relevant strategies into an immersive, creative vision that will engage it's intended audience. Good design influences behaviour, but great design is 95% invisible. You break the rules, but you are principled and just as methodical in your approach. Your role is to visualise meaning; you make intelligence visible, and at times, tangible. In a rapidly changing, thumb scrolling, attention-deficit world, there has never been a more significant need for arresting artistic flair and empathetic, thoughtful design.


“Trendsetter, stylist, anarchist. The aesthetic & experiential front line of the C27 collective.”

Department summary

The Content & Community team is responsible for the production of content on digital channels, and engaging the community in line with a brand’s voice. The individuals who make up this team are easily the best expression of our multi-disciplinary culture and quest for creative excellence.

key traits

Bold, restless, curious, rule breaker, exaggerator, stylistic, detail-oriented, empath, visionary, experimental, visualiser, and a tinge of naivety.


Min 2 years of experience in serving creative functions in an organisation or equivalent. Portfolio composition of T2 majority portfolio OR >RM250k portfolio value. Possess at least a Professional Certificate, Diploma, or Bachelor’s degree in Advertising, Design, Fine Art or relevant degree or certification. Advanced knowledge in InDesign, Photoshop, Illustrator and intermediate knowledge in Adobe Premiere and After Effects. Working knowledge of HTML and CSS is a plus.

Management will review this Job Description annually during professional review meetings. According to the changing demands of the Company, the duties and responsibilities of this post may vary from time to time. Management may review this Job Description at the reasonable discretion of the Management of the Company in the light of changing requirements and in consultation with the post holder.

Primary Responsibilities

Creative Excellence
  • Ensuring the highest quality of work is produced at all times.
  •  Inspire intent and delight your audience.
  • Keeping up with current events and the latest aesthetic trends.
  • Make most out of  ideations and work with the team to bring ideas to life.
  • Be able to articulate, rationalise  and defend conceptual and directional choices.
  • Accountable for the final development and production of creative assets
  • Ensure equal and dedication to all bodies of work in accordance to time allocated.
  • Championing the rule of “no Lorem Ipsum” in mockups, you must ensure that words & visuals are of equal priority in any piece of work. 
  • Underpromise, over deliver.
Creative Execution
  • Creates multiple creative solutions for a given brief; provides a point of view (role specific, design/copy) and communicates it to a wider team.

  • Responsible for the preparation part before work starts – by gathering all necessary information and materials for the team to kick-start projects in a well-informed manner.

  • Plans concepts by studying information and materials.

  • Illustrates concept by designing rough layout of art and copy regarding arrangement, size, type size and style, and related aesthetic concepts.

  • Obtains approval of concept by submitting rough layout for approval.

  • Prepares finished copy and art by operating typesetting, printing, and similar equipment; and purchasing from vendors.

  • Prepares final layout by marking and pasting up finished copy and art.

  • Maintains technical knowledge by attending design workshops; reviewing professional publications; and participating in professional societies.

  • Contributes to team effort by accomplishing related results as needed.

  • Ensure compliance with company guidelines and design standards.

Other Responsibilities

General Responsibilities
  • Collaborate with others – Encourage discourse and critical thinking in collaborations with others.
  • Ensure effective interdepartmental collaboration.
  • To adhere to superior’s directions, instructions, & recommendations.
  • To ensure all works down are of high quality with little to no errors.
  • To ensure all projects are submitted promptly: with precise contents, a clean format.
Responsibilities towards the Company
  • To be responsible for the safekeeping and general usage of the Company’s assets in employee possession, and in the usage of Company facilities that are provided.

  • To be dress presentably and to maintain professionalism during client meetings, which reflects the C27 philosophy.

  • To uphold C27’s brand image at all times, during working hours and non-working hours, in-office grounds or out of office grounds.
Miscellaneous Responsibilities
  • You are to constantly and actively observe C27’s culture and practices, putting in efforts to ensure you uplift the Company’s good name.

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