- Creative
- Damansara Malaysia
Senior Motion Lead
Purpose — Mover, shaker, trendsetter. Giving life to our creative work by making things move. The aesthetic & experiential front line of the C27 collective.
Requirements
Ensuring the highest quality of work is produced at all times.
Inspire intent and delight your audience.
Keeping up with current events and the latest aesthetic trends.
Make the most of ideations and work with the team to bring ideas to life.
To be able to articulate, rationalise and defend conceptual and directional choices.
Accountable for the final development and production of creative assets
Time allocated will vary, but ensure equal dedication to all bodies of work.
Championing the rule of “no Lorem Ipsum” in mockups, you must ensure that words & visuals are of equal priority in any piece of work.
Underpromise, over-deliver.
Primary Roles & Responsibilities
Creative Excellence
Min 6-7 years of experience in serving creative functions in an organisation or equivalent
Portfolio composition of T2 majority portfolio OR >RM250k portfolio value
Possess at least a Professional Certificate, Diploma, or Bachelor’s degree in Advertising, Design, Fine Art, Film/Cinema or a relevant degree or certification
Advanced knowledge of Adobe Premiere and After Effects. Intermediate knowledge of Photoshop and Adobe Illustrator
Additional skills in 3D and VFX are a plus.
Creative Execution
Design and create enticing motion graphics for various media, including corporate videos, eLearning, websites, marketing demos, web, and mobile.
Prepare design plan, concept and layout for motion graphic projects.
Work with the design team to understand project scope and objectives.
Edit raw video footage and add effects/elements to enhance motion graphics.
Research and analyse the best design techniques and solutions to create motion graphics.
Assist in designing and creating storyboards.
Participate in a brainstorming session to share new design perspectives and ideas.
Maintain and follow best practices for versioning control, naming convention and organization of graphic files.
Ensure compliance with company guidelines and design standards.
Work with the design team to select audio, video, colours, animation, etc., for motion design.
Create multiple motion solutions for a given brief; provide a point of view and communicate it to the wider team.
Responsible for ensuring the motion artist team gathers all necessary information and materials before a brainstorming session to ensure the team can kick-start projects in a well-informed manner.
Maintain technical knowledge by attending design workshops, reviewing professional publications, and participating in professional societies.
Creative Leadership
Mentor, encourage, foster, and support intelligent innovation and risk-taking to create and deliver creative solutions that improve consumer interaction and experience with clients’ products and/or services, providing the best financial performance to clients’ businesses.
Consistently work towards realising the department’s vision and ensure team members align with fundamental organisational values.
Inspire and ensure the team produces compelling and industry-leading work.
Work closely with planning and design teams to develop and execute motion design solutions that work with an overarching concept.
Take on a leadership role when presenting motion-related work to clients, especially in the absence of the Creative Group Head (CGH).
Guide juniors and create a balanced environment that allows them space to explore and fail safely while intervening and enlightening when necessary.
Be accountable for the quality of motion execution by juniors.
Attention to detail in evaluating your juniors’ motion work.
Offer innovative advice and solutions to clients and team members, drawing from industry examples and experience.
Take the lead in organizing, maintaining, and overseeing motion standards and guidelines.
Provide insight on creative briefs and schedules during brainstorming/briefing sessions with the wider Content Services Team.
Lead production shoots (photo shoots, events, production houses, etc.) in the absence of a Creative Group Head (CGH) or other creative leaders within the team.
Client/Partners & Agencies Management
Consult clients and partner agencies with minimal supervision from the Creative Group Head/Associate Creative Director/Creative Director, providing expert advice and guidance.
Present and rationalize design strategies and creative executions to clients/partners, pitching and justifying ideas effectively.
Inspire and motivate clients and partner agencies to push creative boundaries and deliver exceptional craft output.
Cultivate and maintain cross-functional relationships with partner agencies and clients to gather the best information and gain traction on strategies and ideas.
Project Management & Coordination
Manage and ensure personal and team tasks are delivered on time, working closely with the Account Management Team.
Be able to advise the Account Management Team on realistic hours needed for each task.
Internal Initiatives
To work closely with others to execute & drive internal special projects as initiated by the CEO.
Keep an eye out for awards/case study work across the C27 portfolio of clients.
To ensure the brand image (visually) of C27 is consistent throughout while working with the internal branding team.
Other Responsibilities
General Responsibilities
Collaborate with others – Encourage discourse and critical thinking in collaboration with others.
Ensure effective interdepartmental collaboration.
To adhere to the superior’s directions, instructions, & recommendations.
Ensure all works produced are of high quality with little to no errors.
Ensure all projects are submitted promptly, with precise contents and clean format.
Responsibilities towards the Company
To be responsible for the safekeeping and general usage of the Company’s assets in employee possession and Company facilities provided.
To be dressed presentably and to maintain professionalism during client meetings.
To uphold C27’s brand image at all times, during working and non-working hours, in-office or out-of-office grounds.
Miscellaneous Responsibilities
- You constantly observe C27’s culture and practices, working to uplift the Company’s good name.
Purpose